Scope: BRAVO! was hired to design and produce a series of live experiences for the Google City Experts program, a peer to peer review program on Google+.
Suddenly Spring. Long View Gallery. 500 Guests
Learn All About It. Google Offices. 200 Guests
Summer Feast. Fathom Gallery. 150 Guests
Meat n' Greet. Hill Country BBQ. 150 Guests
Joyeux Fetes. Malmaison. 200 Guests
Objective: Google sought to educate and convert new participants in the program, create a sense of community and celebrate active City Experts.
Impact: BRAVO! created high energy, interactive and brand focused events which proved to be the most sought after experiences within the City Experts program. Conversion rates exceeded expectations and a true community was created for the participants.